How To Spot The Shark Tank Keto Scam And Avoid Other Scams

It should come as no surprise that not everything on the internet is true. No matter how ingrained this idea is in your mind, it still might come as a surprise just how far people are willing to go to crush the competition and scam the unaware. Advertising can be a cutthroat competition but trying to attract the most attention doesn’t justify being immoral, scamming, and stealing. Shark Tank Keto is one advertising scheme that has gone too far and thrown morality out the window. Keep reading to find out what to keep an eye out for in order to avoid falling for this faulty keto façade.

The difficulty with Shark Tank Keto is that they are relentless. As soon as their scam gets too much attention and they can no longer operate, they change the product name and URLs and they are back at it again. So what exactly is the Shark Tank Keto Scam? Shark Tank Keto offers a free bottle of their product but asks for your credit card information, either to cover shipping or with no explanation. The credit card is then charged hundreds of dollars and the product never arrives.

Shark tank keto

How Can You Identify The Shark Tank Keto Scam And Others Before Even Reading The Content?

If you google “Shark Tank Keto”, one of the first search results will direct you to the Shark Tank Keto page. At this moment in time, the top results are and, but I’ll let you in on a secret -they both redirect to the same page: the Shark Tank Keto page.

Right off the bat, you should notice that the meta descriptions (the smaller text beneath the blue or purple titles) are all over the place. The first meta description is about bows and arrows and Yelu Cong which all have nothing to do with Keto. The second meta description is missing letters and follows no grammatical logic. A messy or incoherent meta description is a red flag.

It’s important to look at the URL that you click on. Based on the above options, let’s assume you’d pick because the .edu lends it credibility as an educational site. However, once you click on it, if you look at the url of the page you are on, it no longer says; it says If the link on google says one thing but when you click it the URL at the top of the page says something else, you should stay away. A URL that redirects to a different site is a red flag.

When you look at the page that you have been redirected to, you’ll notice the Fox News Channel header, but you are not on If you open to a page and it has a header that doesn’t match the site, it’s a red flag. The URL for Shark Tank Keto doesn’t belong with the header for Fox News. Compare the 2 images below and note their URLs.

Shark Tank Keto Page –


The Real Fox News Header –

Most people don’t usually take the time to check the URLs of the pages they click on. Nor do they watch the bar at the top of their screen which allows Shark Tank Keto to still catch many people unaware. Their page is designed with pictures of Shark Tank, a made-up story behind the product, and images to try to convince readers that the product is real and really works.

How Can You Recognize The Shark Tank Keto Page If The URL And Product Name Keep Changing?

shark tank keto screenshot

Despite the changing product names and URLs, the Shark Tank Keto page keeps most of the content through its evolution. The first thing Shark Tank Keto tries to do is catch your attention with a flashy headline. Aside from promoting unrealistic expectations (red flag!), this headline claims that every judge on Shark Tank supports this product. This is false. Not a single judge on Shark Tank has ever endorsed a Keto pill. You can fact check this on’s list of products endorsed by the Sharks (1).

Lorie Greiner and Mark Cuban have both told USA Today (2) that they never promoted or endorsed a Keto product. So how can it be that sisters Anna and Samantha Martin (the sisters who are claimed to be behind Shark Tank Keto) were offered investments from all the Sharks? It cannot be.

If you see the image below on a site claiming a Keto product was endorsed by all the judges and they celebrated the product afterwards with cake, then you should know that it is a lie. For starters, cake and keto don’t normally go together so this should make you raise an eyebrow. Second, how often do all the Sharks want to invest in the same product? Third, the giant cake made an appearance to celebrate the 100th episode of Shark Tank and if you look closely at the image, you can almost make out the shape of the white 100 on the cake. Fourth, and most importantly, this has never occurred on Shark Tank. The caption on the image below is a lie and the image was used by Shark Tank Keto to fake credibility.

demonstration of how Shark Tank Keto uses images to support their lies

How Else Can You Spot Keto Scams?

In order to avoid scams, you should check if there’s a way to contact the company. With Shark Tank Keto, there is zero contact information available on the whole site whereas Approved Science keeps the contact information on the top of every page as you use the site and there is a button to send an email on the bottom right of the pages. You can contact Approve Science by phone at 888-307-4790, by email at [email protected], or by direct message on social media. You cannot contact Shark Tank Keto (currently being branded as GoKeto) via any communication channel. Shark Tank Keto has no form of communication because if they did, they would have to read through comments by hundreds of outraged customers and have to face the moral consequences of their actions.

Other Indicators Of The Shark Tank Keto Scam

In searching for reviews of GoKeto that tell the truth about the product, we came across a strange site that’s actually used for wedding invitations but has a page dedicated to GoKeto (3). This page has a list of sites used by GoKeto that direct to the page for buying this fake product. There were a few linguistic markers across these sites that we found to be indicators of the Shark Tank Keto lexicon. For example, the “reviews” of GoKeto direct readers to buy the product from the “authority site”. According to the Corpus of Contemporary American English, this phrase is not frequently used. Other “reviews” do use the more frequent term “official website,” but what they have in common is a link that directs to the site using an additional word like “official” or “authority”, to try convincing you that it will direct you to a legit website.

If you want to be sure that you’re on an official site, look at the language. When a company is serious about their product, they try to put their best foot forward and that extends to the language they use. If you come across an official looking site that has frequent grammatical or spelling mistakes, this should make you skeptical. A typo here and there is natural, but many typos indicates something about the quality of the company. When a company can’t put in the time to make sure their communication is good, can you really trust that they’ll be careful with your credit card information or that they’ll manufacture a product according to safe protocols?

How Can You Get A Real Keto Product That Isn’t A Scam?

With Approved Science Keto you can be sure you’re getting a high quality keto supplement. Unlike Shark Tank Keto, Approved Science is a secure site that offers a high-quality product without false claims, never charges more than you expect, and actually delivers a product with Keto salts. Approved Science doesn’t play games with the facts or with your money. You can rest assured when you buy Approved Science Keto because Approved Science follows strict criteria to ensure that all its products meet high standards. To help you kick off or revitalize your Keto journey, click the banner below for 10% off Approved Science Keto!

Get 10% off Approved Science® Keto!
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